MAKE YOUR EVENTS HAPPEN

Connecting Brands with Consumers Through Memorable Experiences

WHO WE ARE

BUILT ON REAL RESULTS. DRIVEN BY REAL PEOPLE.

MISSION

We bring brands to life through meaningful, high-quality in-person experiences that TURN SAMPLING INTO CONNECTION, and connection into lasting brand loyalty

PURPOSE

We BRIDGE THE GAP between innovative brands and real people. Quality products fail when they aren’t experienced the right way, by the right people, in the right moments.

CULTURE

Every activation is a reflection of our standards, and every team member plays a role in shaping the brand experience.
CULTURE IS BUILT IN THE FIELD, not in theory.

MARIANO EVENTS

A HIGH-PERFORMANCE, PEOPLE-FIRST, FIELD ORGANIZATION

Mariano Events, founded in 2010, is a nationwide experiential marketing agency based in Rochester, NY and Los Angeles, CA.

Specializing in high-impact sampling and demo activations for forward thinking food, beverage, and wellness brands.

A women-founded agency built to raise the standard of experiential marketing and field execution.

Danielle Mariano observed that emerging and established brands need structured, reliable, and high-quality field support in order to connect with consumers.

In response, Danielle built the agency she wished existed, and grew it into a trusted national partner for experiential brand growth.

OUR IMPACT

CONNECTNG BRANDS AND CONSUMERS NATIONWIDE, ONE EXPERIENCE AT A TIME.

5,000+

Retailer Location Served

20,000+

Sampling Event Annually

1,260+

Brand Ambassadors Nationwide

WHAT WE DO

BUILT ON REAL RESULTS. DRIVEN BY REAL PEOPLE.

IN-STORE SAMPLING & SOCIAL AMPLIFICATION

Demos that convert. Reach that extends

FITNESS DIVISION

Wellness brands, gym activations & athlete engagement.

POP-UP EVENTS

Brand experiences that stop people in their tracks

MERCHANDISING

Shelf strategy, resets, andretail execution.

DATA & INSIGHTS

Real-time reporting through Dashboards. Actionable intelligence for future improvement

MARKET RESEARCH

Consumer Feedback & Insights- get more information from your potential target audience.

BRAND AMBASSADORS

OUR PEOPLE. YOUR PRODUCT. REAL IMPACT.

MARIANO EVENTS IN REAL TIME

THREE POWERFUL PLATFORMS. ONE SEAMLESS OPERATION

SCHEDULING

Every demo, every ambassador, every location, mapped and managed in real time across all campaigns.

EVENT MANAGEMENT

End-to-end event tracking from preevent setup through post-event reporting and compliance.

INSIGHTS

Live dashboards and data visualizations that turn field activity into strategic brand intelligence.

OUR PARTNERS

TRUSTED BY LEADING RETAILERS, BRANDS, AND DISTRIBUTORS ACROSS THE COUNTRY.

RETAILERS

BRANDS

DISTRIBUTORS

WHY MARIANO EVENTS?

WE CONVERT

Our demos don’t just sample, theysell. Every event is engineered to
move product and build loyalty.

WE AMPLIFY

In-store presence paired with social media activation extends your reach far beyond the shelf.

WE MEASURE

Real-time data means your brand never flies blind. Know what’s working, instantly.

WE SCALE

From a small state campaign to a nationwide rollout, our infrastructure grows with your ambition.

IN-STORE SAMPLING PACKAGES

PRICING LIST - SAMPLING EVENTS

Package All Include # of Events 3 Hour Price* 4 Hour Price*
BRONZE
  • 1 BA staffed sampling event
  • Basic demo kit supplies
  • 20 minute zoom training call
  • Demo pictures
  • Social media presence
25-100 $195/EVENT $250/EVENT
SILVER 100-299 $190/EVENT $5 off each event $220/EVENT $25 off each event
GOLD 300+ $185/EVENT $10 off each event $215/EVENT $35 off each event

TERMS AND CONDITIONS

PRICING NOTES

PAYMENT TERMS

LEAD TIME

MINIMUM OF 25 DEMOS PER CAMPAIGN

  • Scheduled demos with field team and stores
  • Assembly and fulfillment of demo kits for field team
    • Standard Kits contain:
      • 1 tablecloth
      • 2 pairs of food safety gloves
      • 125 souffle cups
      • 125 demonstration napkins
      • 125 tasting spoons (if applicable)
      • 125 toothpicks (if applicable)
      • Client POS and Coupons (if applicable)
  • 30-minute live training call with field team
  • Publish “call to action” posts w/ demo dates on
  • social media platforms
  • Weekly event recap reports
  • Comprehensive campaign overview analytics

MERCHANDISING SERVICES

DRIVING EXECUTION ON-SHELF

Offering full-suite merchandising support to ensure product visibility, planogram integrity, and maximum sales velocity for our brand partners. We provide custom, reliable in-store execution that maintains the visual and operational standards of both our brands’ and our retailer’s commitment to the shopper experience

NEW ITEM CUT-INS & CATEGORY RESETS

Flawless execution of new item introductions and complete category planogram overhauls.

FULL DISPLAY MANAGEMENT

Expert setup and maintenance of all in-store features, including Shippers, Endcaps, and custom Displays.

PLANOGRAM MAINTENANCE

Ongoing support for shelf integrity, display setup, and immediate Void Fills and product rotation.

RETAIL AUDITS

Detailed checks covering Inventory, Pricing, and Promotional Compliance to ensure complete accuracy

OUT-OF-STOCK MANAGEMENT

Proactive inventory control, Stock Replenishment, and rotation to maximize on-shelf availability and minimize lost sales.

CUSTOMIZED PROGRAMS

Merchandising strategies developed to meet the specific needs of each Retailer and Brand Partner.

TIERS & PRICES

Offering customized & bespoke
campaign services. In addition to Tier 1 & 2, Mariano Events offers “a la carte” options for additional support, such as shippers, displays, end
caps, resets, etc.

SERVICES
TEIR 1
30-60 mins
TEIR 2
1-2 hours
  • Simple Audit: Self Photos
  • Inventory, Price & Tag check
  • Promo confirmation/audit
  • Reporting W/ Dashboard
X X
  • Backstock Inventory Check
  • Date Checks
  • Shelf Reset/Stock rotation
X
  • Planogram Compliance
  • Void Fills with store Support
  • Shelf Talker Placement
X
PRICING $79 $119